What are cookies?
Cookies are small files that can be used to store certain information that you have already provided while browsing through the website. These files allow the Tecro website to remember your actions and preferences (such as login, language, font size and other display preferences) over a period of time, in order to make your next visit more convenient by showing you information relating to what you visited previously.
At Tecro, in addition to cookies, we use similar technologies called pixels to help us track and understand user behaviour. Therefore, when we talk about cookies, we also refer to these similar technologies.
These cookies are sent to your browser and stored on your computer. However, you can choose your cookie settings through our ‘Privacy Preference Centre’ and even if you do not want to install any cookies, except for the strictly necessary ones that allow you basic access to the IKEA website and are necessary for it to function, you can disable them at any time through the same ‘Privacy Preference Centre’.
Who is responsible?
The cookies used on www.tecrostar.com are managed by TecroSpace S.L. We do not share these cookies with companies or persons outside our group.
In the case of similar technologies, the responsible party may be TecroSpace S.L. or third parties with whom we have agreements.
How do we use COOKIES and similar technologies?
The Tecro website uses cookies and similar technologies. This information, once collected, is analysed for a variety of purposes, primarily to improve and optimise your browsing experience (for example, by showing you first those products that may be of most interest to you), to track our customers‘ use of the website and to understand our customers’ preferences (such as country and language choices), We also use cookies and pixel tags to obtain aggregate data about website traffic and interaction in order to identify trends and obtain statistics so that we can improve our website.
In particular, we use tracking pixels in the e-mails we send you, a technology similar to cookies that lets us know whether or not you open the e-mail we send you to see if the information is of interest to you.
We use Prestashop's data management platform to collect device information and behavioural data about how our websites and other digital touch points are used. This information is used to build online marketing and advertising audiences. The aim is to ensure that we advertise relevant products and services at the right time. Audiences may be based on, for example, interests or demographics. If you do not wish to receive personalised marketing and advertising, you can opt out of the use of advertising cookies in our cookie settings section.
We use ‘local storage’ technology to provide certain services on the website. The purpose of this technology is to store data in the user's browser and not in those of the website owner. In the case of local storage, it is the user who must delete the browsing history using the means provided for this purpose depending on the browser used.
In the case of the website, the information will be retained for a maximum period of six months and in the case of the mobile application it will be kept until you disable the application. In any case, we inform you that you can uninstall this technology and proceed as in the case of cookies as provided in this policy.
Examples of how we use cookies
To remember the items on your shopping list either when you enter the website, to calculate the number of visitors accessing our website or to show you advertisements according to the navigation you have made on the website and your profile in a more personalised way.
To be able to help you through the chat present on some pages of the website.
For the operation of cookies Tecro uses an ID identifier that is not associated with personal data so we can not individually identify customers who browse the web, except in certain cases that we explain below.
Google Analytics service and audiences
This website uses Google Analytics, a web analytics service provided by Google Inc (‘Google’). Google Analytics uses ‘cookies’, text files, which are stored on the user's computer and enable an analysis of the use of the website. The information generated by the cookie about the use of this website by users is usually transferred to a Google server in the USA and stored there.
Google has adopted standard data protection clauses for the transfer of personal data to processors established in third countries that do not guarantee an adequate level of data protection.
Google will also use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website and internet usage.
This website also uses audiences, as a tool that combines the use of Google analytical cookies for the purpose of analysing and monitoring users' browsing habits through the cookie ID, combined with behavioural advertising cookies, for profiling purposes and therefore to show you personalised content. For this functionality to apply you must expressly accept analytical cookies and behavioural advertising cookies. Furthermore, in order for us to be able to send you personalised advertising by e-mail based on your browsing habits and the profiling obtained from this, we must have your express consent to receive commercial communications by e-mail.
Within the framework of our socio-demographic analyses, we may associate the information obtained in aggregate form with other information obtained from the use of other means of analysis such as cookies (Google analytics) or even information obtained on our premises.
Analytical and/or measurement cookies may also be used by us to perform profiling based on the use made of the website or sections of the website. We may link your browsing data (such as time and date of browsing, language, device type, pages visited) with the information we have about the quotes you request from us in-store in aggregate form (date, time and selected shop) to enable us to plan appointments for specialist advice.
What types of cookies do we use?
The cookies we use are as follows:
Strictly necessary cookies: These cookies are necessary for the website to function and cannot be disabled on our systems. They are usually only set in response to your actions when you request services, such as setting your privacy preferences, logging in or completing forms. You can set your browser to block or alert you to these cookies, but some areas of the site will not work. These cookies do not store any personally identifiable information.
Statistical cookies: These cookies allow us to count visits and traffic sources in order to evaluate the performance of our site and improve it. They help us to know how you use our website, which sections are the most or least visited, and at the same time to be able to offer you information about our products and services that may be of interest to you while browsing the website or specifically through any automated means. In the latter case, we will proceed if we are authorised to do so.
Pixels or similar technologies used by Tecro pursue the same purposes as analytical or measurement cookies and therefore our behaviour is the same as in the case of these cookies.
Preference cookies: These cookies allow for better functionality and personalisation. They can be set by our company or by external providers whose services we have added to our pages. For example, with this cookie we can attend you by chat on the web and give you a more agile and closer service when you are visiting certain pages of the web.
Marketing cookies: These cookies may be set through our site by our advertising partners. They are based on the unique identification of your browser and internet device in order to deliver targeted advertising to you. We will be able to show you personalised advertising tailored to your profile provided that you expressly authorise us to use advertising cookies. This type of cookie also allows us to remind you of the items on your shopping list in the event that you do not complete the purchase process and to send it to you by email if you have previously authorised us to do so.
In this case we work with several providers that allow us this functionality.
You can see below the list of cookies and the suppliers that provide them in the following document: LIST OF COOKIES
Many cookies are ‘session cookies’ which means that they will disappear as soon as you end your session (when you close your browser). Other cookies are persistent, which means that they will be stored on your computer for a period of time.
How can you set cookies and revoke consent?
When you access our website for the first time, you will be shown a window in which you are asked to indicate whether you accept cookies or whether you wish to configure or reject them, except for those strictly necessary, through the Privacy Preference Centre which you can access directly from the main banner of the website, as well as at any time from the link available on the website for Cookies Configuration.
If you wish to configure them you can access ‘Your Cookie settings’ in your ‘User Area’ and you will be able to view the type of cookies we work with and their function and thus choose to install the cookies of your choice. This action, as well as withdrawing your consent, can be carried out at any time.
If you accept third-party cookies and subsequently wish to delete them, you can use the cookie deactivation tools of the different browsers or through the system set up by these third parties for this purpose via the links indicated in the following section: Google Chrome, Mozilla Firefox, Safari, Safari para IOS (iPhone y iPad), Chrome para Android, Chrome para Iphone y Ipad.
To disable pixels you can choose from the email settings to automatically download external images by looking for the option to disable automatic image uploading.